SaaS Metrics

LTV:CAC Ratio Calculator

Compare customer lifetime value with acquisition cost.

Enter your figures

Formula and methodology

LTV:CAC ratio = Customer LTV ÷ CAC

The calculator applies this stated method directly to the values you enter. Keep amounts and time periods consistent.

Worked example

₹30,000 LTV and ₹10,000 CAC produce a 3:1 ratio.

How to use

  1. Enter the requested values using consistent units and periods.
  2. Select Calculate.
  3. Review the result, method and limitations before using it in a decision.

Frequently asked questions

What does this calculator estimate?

Compare customer lifetime value with acquisition cost.

Can I rely on the result as professional advice?

No. It is a simplified planning calculation and should be verified for important decisions.

Related tools

See more in SaaS Metrics or browse all tools.

This simplified result is for general planning, not professional financial, tax, legal or investment advice.